Researchers have found that an offer of “free” is:
a. not an incentive to buy at all.
b. not an incentive to buy when other factors clearly indicate buying to not be advantageous.
c. an incentive only if free has significant worth.
d. a powerful incentive to buy.
Ans: d
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Which type of memory can be referred to as trace memory?
a. Sensory b. Short-term c. Long-term d. Automatic
Studies of individuals at high risk of alcoholism show that ____
a. sons of alcoholics show more than average intoxication after drinking a moderate amount of alcohol b. daughters of alcoholics show less than average intoxication after drinking a moderate amount of alcohol c. alcohol paradoxically increases stress for sons of alcoholics rather than decreasing it d. alcohol decreases stress more for sons of alcoholics than it does for others
Transcranial magnetic stimulation is currently not a widely used form of treatment for depression; it is
a. More intrusive than ECT b. Less effective than ECT c. The last resort treatment for depression because it causes memory loss d. Has only been tested in a few individuals
The bending of which of the following stimulates hair cells and signals head rotation?
a. ampulla b. auditory ossicle c. crista d. oval window