The scale of measurement that is used to rank order the observation for a variable is called the
a. ratio scale
b. ordinal scale
c. nominal scale
d. interval scale
B
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When a consumer expresses thoughts, feelings, images, experiences, and beliefs associated with the brand, the consumer is expressing ________
A) brand knowledge B) ethnocentric bias C) self-serving bias D) cognitive dissonance E) brand identity
_______ refers to an organizational philosophy that bases pay on employees’ performance in their jobs.
A. Pay for performance B. Pay for longevity C. Above-market pay D. At-market pay E. Below-market pay
Explain what an artificial variable represents in a constraint
What will be an ideal response?
A mathematical computation that is applied to a message, using a private key to encrypt the message, best defines
A) locking code. B) Sharpe ratio. C) hash. D) standard deviation.