A key to successfully serving all types of customers is to stereotype them.
Answer the following statement true (T) or false (F)
False
A key to successfully serving all types of customers is to treat each person as an individual. If you stereotype people, you will likely damage the customer-provider relationship and might even generate complaints to your supervisor or legal action against you and your organization based on perceived discrimination.
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A channel arrangement in which two or more companies at one level join together to follow a new marketing opportunity is referred to as a(n) ________
A) corporate vertical marketing system B) contractual vertical marketing system C) direct marketing system D) horizontal marketing system E) administered vertical marketing system
Which of the following is an example of an irrevocable offer?
A) counteroffer B) gift promise C) option contract D) accommodation
________ occurs when a company sells one or more businesses.
A. Merger B. Acquisition C. Diversification D. Divestiture E. Cooptation
The aggressiveness with which antitrust laws are enforced differs considerably based on the
politics of the president of the United States. Indicate whether the statement is true or false