Which of these is one of the four principles of self-disclosure?

a. Reciprocal self-disclosures are rare.
b. Self-disclosures lead to catharsis.
c. We disclose a lot in a few encounters.
d. Self-disclosing entails risk.


c. We disclose a lot in a few encounters.

Communication & Mass Media

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What is another term for paid media in which the sponsor controls all aspects of the message?

a. advertising b. controlled c. print ad d. TV commercial

Communication & Mass Media

If a world famous boxer is asked to lose 15 pounds in a month to qualify for a lightweight championship, it becomes a news item owing to which element of this piece of information?

a) Prominence b) Timeliness c) Impact d) Proximity

Communication & Mass Media

What does it mean to be an ethical communicator? Identify an exchange you had in which you felt the communicator was unethical.

What will be an ideal response?

Communication & Mass Media

When using Monroe's Motivated Sequence to organize a persuasive presentation, use the following steps in the following order:

a. action step, attention step, visualization step, need step, satisfaction step b. need step, attention step, visualization step, satisfaction step, action step c. attention step, need step, satisfaction step, visualization step, action step d. satisfaction step, need step, attention step, action step, visualization step e. visualization step, attention step, need step, action step, satisfaction step

Communication & Mass Media