Relationship marketing, which stresses an approach on developing long-term relationships with customers, has been disliked by many U.S. companies
Indicate whether the statement is true or false
FALSE
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What are tasks performed by people that customer's will buy to satisfy a want or need?
A. Services B. Production C. Productivity D. Goods
Dotterel Corporation uses the variable cost concept of product pricing. Below is cost information for the production and sale of 35,000 units of its sole product. Dotterel desires a profit equal to a 11.2% rate of return on invested assets of $350,000. Fixed factory overhead cost $105,000 Fixed selling and administrative costs 35,000 Variable direct materials cost per unit 4.34 Variable direct
labor cost per unit 5.18 Variable factory overhead cost per unit .98 Variable selling and administrative cost per unit .70 The unit selling price for the company's product is: A) $16.32 B) $13.44 C) $12.10 D) $13.72
Which of the followingterms refers to discretionary behaviors that benefit the organization but are not formally rewarded or required?
A. Organizational commitment B. Organizational citizenship C. Affective commitment D. Normative commitment E. Subjective responsibility
Helen and John both own automobiles on which they carry liability insurance. If Helen is negligent and has an accident while driving John's car with his permission, how will each insurer respond to any liability judgment against Helen?
A) The insurers will pay the judgment on a pro rata basis. B) John's insurer will pay on an excess basis if Helen's insurance is insufficient to cover the judgment. C) Helen's insurance will pay on an excess basis if John's insurance is insufficient to cover the judgment. D) The policies will pay the judgment on the basis of contribution by equal shares.