For a minimization problem, the conservative approach often is referred to as the _____ approach
a. maximin
b. minimax
c. minimin
d. maximax
B
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When comparing and contrasting the differences between a localized multidomestic strategy and a global strategy you would not say that
A. a global strategy involves striving to be the global low-cost provider by economically producing and marketing a mostly standardized product worldwide, whereas a multidomestic strategy entails pursuing broad differentiation and striving to strongly differentiate its products in one country from the products it sells in other countries. B. a global strategy often entails use of the best suppliers from anywhere in the world, whereas a multidomestic strategy may entail fairly extensive use of local suppliers (especially where use of local sources is required by host governments). C. a global strategy tends to involve use of similar distribution and marketing approaches worldwide, whereas a multidomestic strategy often entails adapting distribution and marketing to local customs and the culture of each country. D. a global strategy entails extensive strategy coordination across countries and a multidomestic strategy entails little or no strategy coordination across countries. E. a global strategy relies upon the same technologies, competencies, and capabilities worldwide, whereas a multidomestic strategy often entails the use of somewhat different technologies, competencies, and capabilities as may be needed to accommodate local buyer tastes, cultural traditions, and market conditions.
Marketing opportunities that involve moving into totally different lines of business are "diversification" opportunities.
Answer the following statement true (T) or false (F)
A guide who leads the project team through an analysis of project activities that went well and of what needs improvement and aids in the development of a follow-up action plan with goals and accountability is a(n)
A. Project manager. B. Mediator. C. Project sponsor. D. Owner. E. Project facilitator.
Identify a characteristic of a market economy.
A. Private enterprises reserve the right to own property. B. The state reserves the right to monitor the production and distribution of goods and services. C. Monopolies boost economic growth. D. Competition is discouraged because it hinders penetration into niche markets.