Due to the decrease in the size of news organizations’ staffs, journalists must multitask now more than ever to provide content for both the online and print editions. What item in the PR writer’s toolkit can help journalists meet their needs?

a. company website
b. feature stories
c. media kit
d. Facebook page


c. media kit

Communication & Mass Media

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In the Sullivan decision, the U.S. Supreme Court ruled that

A) to be found guilty of libel, one must display reckless disregard of the truth. B) public officials need shielding. C) the advertorial deserved Constitutional protection. D) the New York Times had recklessly disregarded the truth.

Communication & Mass Media

Which of the following is the most precise revision of the question "Do you like sweet food?”

A. "Do you like eating chocolate?" B. "Do you enjoy eating strawberry shortcake?" C. "Do you like dessert?" D. "Do you enjoy sugary things?"

Communication & Mass Media

This a miniature console that combines, or "gangs" together, a group of inputs:

a. mixer b. ProTools c. submixer d. consolette e. mini-board

Communication & Mass Media

A person uses fewer different words when they speak

Indicate whether the statement is true or false

Communication & Mass Media