The blending together of previous separate channels is known as:

a. multimedia
b. convergence
c. cross-media
d. combination


b. convergence

Communication & Mass Media

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The bottom level of Maslow's pyramid contains the strongest needs we have-our basic needs, which he defined as the

a. physiological things required to sustain life b. motivated need for love. c. belongingness and affiliation. d. ability to continue to fill the basic needs of life.

Communication & Mass Media

Individuals in the affective exchange stage may begin to form private ways of expressing a relationship's intimacy, known as personal idioms.

Answer the following statement true (T) or false (F)

Communication & Mass Media

What is the strategy taken in the recovery phase of strategic management of conflict?

A) monitoring media B) taking preventative actions C) dealing with crisis or disaster D) repairing relations and public image E) conflict positioning

Communication & Mass Media

The ability to store, manage and transmit digitally audio, video, and digital information on the same network is known as __________

Fill in the blank(s) with correct word

Communication & Mass Media