What is the simplex method?
What will be an ideal response?
The simplex method is an algorithm for solving linear programming problems of all sizes.
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When deciding on sales promotion methods to employ, marketers take several factors into consideration. Which factor below is unlikely to affect decisions regarding sales promotion methods?
A. Type of package B. Product characteristics C. Target market characteristics D. Types of resellers E. Competitive forces in the environment
Trying to link a motorcycle brand like Harley-Davidson to a food brand like Healthy Choice would be considered a poor decision in this type of branding.
A. Co-branding B. Individual branding C. Family branding D. Product branding E. Wholesaler branding
Mia's Boutique and Renaldi Co have dealt with each other for more than 10 years. Mia's Boutique orders 100 assorted lipsticks at $3.00 each from Renaldi Co Renaldi sends back a confirmation letter stating that the shipment will be made by UPS rather than by U.S. mail as usual. There is:
A) no contract, but a counteroffer. B) a contract for shipment by UPS unless Mia objects. C) a contract for shipment by UPS only if Mia agrees. D) a contract for shipment by U.S. mail.
________ have indirect pay-performance links and require employees to put up money to exercise grants.
A. Bedeaux plans B. Stock options plans C. Balanced scorecard plans D. Merit pay plans