Line employees need the knowledge of TQM tools
Indicate whether the statement is true or false
TRUE
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A good, service, or idea consisting of a bundle of tangible and intangible attributes that satisfies consumers' needs and is received in exchange for money or something else of value is known as a(n)
A. marketing program. B. item. C. product. D. utility. E. service.
Unlike quotas, voluntary export restraints (VERs) are imposed by
A. the importing company. B. either the importing or exporting country's government; what matters is that they are voluntary. C. the importing country's government. D. the exporting country's government.
Which of the following has the lowest relative cost of all quantitative research data collection options?
A) mail questionnaires B) personal interviews C) focus groups D) online questionnaires E) ethnographic research
Encourage questions at the end of your presentation, rather than throughout, when:
a. you're covering a controversial topic b. you have crafted your argument c. both of the above d. none of the above