Many companies use social media to publish ________, in which they communicate directly with customers and other audiences, rather than going through news media outlets
A) cyber statements
B) virtual press publications
C) microcosmic news stories
D) direct-to-consumer news releases
E) goodwill documents
Answer: D
Explanation: D) Many companies view social media as a general-purpose tool for creating direct-to-consumer news releases for customers and other audiences.
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