Precursor analysis

a) Is a way to evaluate the success of a campaign
b) Assumes that leaders establish trends that spread through society
c) Is part of a public relations audit
d) All of the above


B

Communication & Mass Media

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Barb is angry that her daughter, Kelly, has received an "F" in a class. Barb is sure that Kelly has slacked off, so she brushes off Kelly's claim that the teacher made an error, thinking that Kelly is just making an excuse. Kelly wants to discuss how upset she is over the mistake, but Barb is making what error in her empathic listening?

A. Barb is not acknowledging Kelly's feelings. B. Barb is passing judgment rather than listening. C. Barb is not considering Kelly's credibility. D. Barb is not separating what is and isn't being said.

Communication & Mass Media

Inoculation involves "immunization" of listeners to opposing ideas and arguments that they may later encounter

Indicate whether the statement is true or false

Communication & Mass Media

When you plan a speech, it is best to write the introduction and conclusion before the body

Indicate whether the statement is true or false

Communication & Mass Media

What is the difference between mechanical and electronic scanning?

What will be an ideal response?

Communication & Mass Media