When you build a brand, try to focus tightly on one key ________.

A. feature
B. benefit
C. product
D. product line


Answer: B

Business

You might also like to view...

The shortest economic expansion in U.S. history occurred in the

A. 1960s. B. 1970s. C. 1980s. D. 1990s.

Business

When requiring a letter of audit inquiry from the client's attorney, which of the following information will be requested?

a. A statement regarding conflicts of interest that the attorney may have with the client. b. The attorney's expert opinion of proper GAAP treatment related to client contingencies. c. An evaluation of the likelihood of unfavorable outcome of, and estimated losses from contingencies. d. Possible auditor defenses for third-party litigation related to ordinary negligence claims.

Business

Accounting for the residual income in a firm with 100% dividend payout can be expressed as follows: RIt = CIt- ____________________ X BVt-1

Fill in the blank(s) with correct word

Business

The letter address

a. precedes the dateline. b. omits all personal and professional titles. c. includes the writer's full address. d. includes a courtesy or professional title of the recipient.

Business