Describe each of the four phases of the AIDA model for persuasive messages

What will be an ideal response?


Answer: (1) Attention: Make your audience want to hear about your idea. Find some common ground on which to build your case. (2) Interest: Explain the relevance of your message to your audience. (3) Desire: Make readers want to change by explaining how the change will benefit them. Answer in advance questions that your audience might have, and back up your claims with relevant evidence. (4) Action: Ask your audience to take the specific action you suggest.

Business

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Which of the following companies would be most vulnerable to reduced profits as a result of

increased consumer bargaining power? A) an LCD TV maker B) a sports shoes seller C) a refined sugar manufacturer D) a provider of spares for trucks

Business

Negligent torts involve carelessness on the part of the plaintiff

Indicate whether the statement is true or false

Business

The ________ section of a proposal describes the credentials and expertise of the project leaders

Fill in the blank(s) with correct word

Business

A goal is

a. Something the employee should try to strive for b. A job-related task the employee is expected to achieve c. Something that should stretch the employee's skills d. Something that should be given to the employee by the supervisor

Business