When a speaker persuades listeners with _____ arguments, the listeners are more likely to remain persuaded over time and are more likely to resist counterarguments that may come up in the future

A) ethical
B) emotional
C) logical
D) abstract


C

Communication & Mass Media

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Andrea was asked to be a member of a task force developed to look at why executive women were leaving the organization. This is an example of how a small group is formed to

a. work toward a common purpose. b. increase employees' connection with each other. c. influence other group members. d. provide a primary group for employees.

Communication & Mass Media

Your book does not recommend practicing your speech with a video camera, as this tends to make the speaker overly self-conscious

Indicate whether the statement is true or false

Communication & Mass Media

IMC is the abbreviation for

a. International Marketing Communications b. International Marketing Corporation c. Integrated Marketing Communications d. Integrated Marketing Corporation

Communication & Mass Media

Web journalists should be able to think about how the information is presented, layer ing, as well as how it is reported

Indicate whether the statement is true or false

Communication & Mass Media