A compact disc read-only memory (CD-ROM), commonly referred to as a CD, is an optical medium that stores up to ____ MB of data.
A. 600
B. 700
C. 800
D. 900
Answer: B
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According to Michael Porter, the suppliers in an industry enjoy bargaining power when ________
A) there are many suppliers to choose from B) their products or services are not differentiated C) their products or services carry low switching costs D) their businesses are not threatened by alternative products
The value of a brand to its current owner or to a firm that wants to buy it is called
A. brand identity. B. brand reference. C. brand equity. D. brand positioning. E. brand preference.
Principled negotiation emphasizes developing win/win solutions while protecting yourself against those who would take advantage of your forthrightness. Which of the following is NOT one of the key points of principled negotiation?
A. Be honest and forthright B. Invent options for mutual gain C. Separate the people from the problem D. Focus on interests, not positions E. Use objective criteria when possible
To motivate employees to learn in training programs, managers should always avoid informing the employees of their skill deficiencies.
Answer the following statement true (T) or false (F)