Which of the following is true of product modification?
a. It entails the creation of marketable new products.
b. It necessitates the use of crowdsourcing to develop new ideas for a product.
c. It goes beyond applied research by converting applications into marketable products.
d. It makes cosmetic or functional changes to existing products.
ANSWER: d
Product modification makes cosmetic or functional changes to existing products. It is one of the four ways in which research and development can be carried out.
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