Electro Technologies, Inc. (ETI) has limited capital and wants to reduce the risk of competitors taking customers if it invests in a new product-market. Its broad product-market consists of three reasonably distinct submarkets. To identify a target market, ETI should probably focus on using the ________ approach.
A. mass marketing
B. single target market
C. multiple target market
D. combined target market
E. None of these is a good choice for Electro Technologies, Inc.
Answer: B
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Fill in the blank(s) with correct word
Degeare Corporation's balance sheet and income statement appear below:Comparative Balance Sheet Ending BalanceBeginning BalanceAssets: Current assets: Cash and cash equivalents$35 $28 Accounts receivable 65 77 Inventory 47 40 Total current assets 147 145 Property, plant, and equipment 518 490 Less accumulated depreciation 233 213 Net property, plant, and equipment 285 277 Total assets$432 $422 Liabilities and stockholders' equity: Current liabilities: Accounts payable$61 $54 Accrued liabilities 15 16 Income taxes payable 36 35 Total current liabilities 112 105 Bonds payable 72 100 Total liabilities 184 205 Stockholders' equity: Common stock 82 80 Retained
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a. 4.000 Customers b. 0.300 Customers c. 3.000 Customers d. 0.375 Customers
This component of the ERM framework that encompasses the tone of an organization and sets the basis for how risk is viewed and addressed by an entity's people, including risk management philosophy and risk appetite, integrity and ethical values, and the environment in which they operate.
A. control activities B. internal environment C. risk assessment D. risk response