In listening to our story, an audience may find a(n) ________ not recognized before or gain a new or deeper understanding of an issue
Fill in the blank(s) with correct word
commonality
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The first edition of the Oxford English Dictionary took approximately ______ years to produce.
A. 10 B. 30 C. 70 D. 90
Your advertising work matters because
a. You can’t make a difference if you don’t apply yourself b. Framing an issue will not pay the bills if it never gets read c. It is ultimately about staying clear of legal and ethical problems d. It touches both the client and the consumer
Answer the following statement(s) true (T) or false (F)
1. The acronym ROPES stands for research, objectives, publics, evaluation, and stewardship. 2. Primary research involves gathering information yourself, while secondary research involves gathering information collected by others. 3. Quantitative research results can be projected to a population that is larger than the group that was studied. 4. A question such as “How do you feel about Company X?” would be asked and answered when conducting quantitative research. 5. Depth interviews are useful when seeking responses from participants about sensitive issues.
_________ includes technologies that are used to establish communication over a distance
Fill in the blank with correct word