In listening to our story, an audience may find a(n) ________ not recognized before or gain a new or deeper understanding of an issue

Fill in the blank(s) with correct word


commonality

Communication & Mass Media

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The first edition of the Oxford English Dictionary took approximately ______ years to produce.

A. 10 B. 30 C. 70 D. 90

Communication & Mass Media

Your advertising work matters because

a. You can’t make a difference if you don’t apply yourself b. Framing an issue will not pay the bills if it never gets read c. It is ultimately about staying clear of legal and ethical problems d. It touches both the client and the consumer

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. The acronym ROPES stands for research, objectives, publics, evaluation, and stewardship. 2. Primary research involves gathering information yourself, while secondary research involves gathering information collected by others. 3. Quantitative research results can be projected to a population that is larger than the group that was studied. 4. A question such as “How do you feel about Company X?” would be asked and answered when conducting quantitative research. 5. Depth interviews are useful when seeking responses from participants about sensitive issues.

Communication & Mass Media

_________ includes technologies that are used to establish communication over a distance

Fill in the blank with correct word

Communication & Mass Media