A problem with face-to-face interviews is that:
a. interviewer bias could be introduced.
b. they are expensive.
c. respondents may give different answers, depending on the sex, race, or appearance of the interviewer.
d. all of these
D
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According to research cited in your textbook, the average American girl between the ages of three and eleven owns __________ Barbie dolls.
A. one or two B. several C. an average of ten D. nearly twenty
Use of archival sources such as memorandums, meeting minutes and newspaper stories is most characteristic of
a. case studies b. individual qualitative interviews c. focus group studies d. field experiments
When deciding which type of measure of central tendency is appropriate, we consider the scale of measurement used to measure the
a. variability of the distribution. c. independent variable. b. mean. d. dependent variable.
Jenna is interested in identifying creative artists of the 19th century. In doing so, she reviews
their lives and paintings. In addition, she identifies various features of their work and asks other experts to rate the creative facets of these works. What approach is Jenna using in this research? A) historiometric perspective B) autobiographic perspective C) psychometric approach D) humanistic approach