The control of a film's production, distribution, and exhibition by a movie studio is called

A. "Paramounting".
B. block booking.
C. vertical integration.
D. unauthorized domination.


Answer: C

Communication & Mass Media

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Answer the following statements true (T) or false (F)

1.Latent in content analysis means counting what is abstract. 2.Content analysis data can be analyzed statistically. 3.Typically, human-subjects research approvals are not required for content analysis. 4.In content analysis, physical units cannot be operationalized. 5.In content analysis, statistical units are units of language such as words or sentences.

Communication & Mass Media

The two dimensions that combine to form the five traditional approaches to conflict

management are a. cooperativeness and aggressiveness b. cooperativeness and accommodation c. cooperativeness and passiveness d. cooperativeness and assertiveness e. assertiveness and passiveness

Communication & Mass Media

Which of the following are techniques for improving the rate of your speaking?

a. Record and listen to yourself practicing. b. Alternate the speed at which you speak after every sentence. c. Take long pauses every two or three words. d. Include notes on pacing in your speaking outline.

Communication & Mass Media

A speech praising Doctors Without Borders for its humanitarian contributions is an example of a commemorative speech.

Answer the following statement true (T) or false (F)

Communication & Mass Media