If you see an infomercial on a product late one night and are persuaded to order that product, the infomercial has succeeded in influencing what?
A. your actions
B. the way you spend your time
C. your opinions
D. your beliefs
Answer: A
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If a newcomer watches someone performing a task very similar to what they will be doing, they are engaging in an observing information seeking tactic.
Answer the following statement true (T) or false (F)
The First Amendment is important to public relations because it
A) guarantees the right to vote B) created the concept of disclosure laws C) limits the amount of federal money that can be used to pay a publicity expert D) included the "Declaration of Principles" E) established the right to free expression
The Raymonds can't decide if they want Italian or Chinese take-out for dinner. The family of seven decides to take a vote; the cuisine with the most votes wins. This is an example of
a. consensus. b. majority rule. c. unanimous rule. d. authority rule.
Contemporary film scholarship reveals that gay and lesbian characters ________
A) make appearances throughout the history of cinema B) often function as plot devices that affirm heterosexual coupling C) are frequently meant to provoke humor or pity D) all of these