________ is one of the four factors used when deciding whether to use independent sales people.
A. Legal resources
B. Risk tolerance
C. Geographic flexibility
D. Psychographic segmentation
E. Transaction cost
Answer: E
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A file or book which contains a record for all accounts used by a company, including the account balance, is called a
a. chart of accounts b. general journal c. general ledger d. trial balance
Describe a typical balance sheet
The goal of _______ captures the total expenditures required to deliver the intended total customer experience to targeted segments and customers
Perhaps the principal reason that supplier firms turn to indirect channels is the desire to dramatically reduce distribution costs. a. market access b. value-added c. cost-to-serve d. total customer experience
Which of the following statements is true of nominal damages?
A) They are also known as compensatory damages. B) Only damages above $1,000 can qualify as nominal damages. C) Most courts favor nominal damages lawsuits. D) They are awarded even when a breach did not result in financial loss.