To be a truly competent communicator, the following element(s) is/are involved
A. you must be motivated.
B. you must have appropriate knowledge.
C. you must have the skill to act appropriately.
D. all of the above.
Answer: D
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Don't advocate something in which you do not believe yourself
Indicate whether this statement is true or false.
Does a breaking news story or a news conference allow for more preparation on the part of the reporter? Explain.
What will be an ideal response?
Which of the following is INCORRECT?
a. Qualitative research tries to explain why people make specific program choices. b. Determining audience size is the most important concern of ratings research c. Program and audience research is critical for the financial health of media industries. d. The goal of programmers is to reach the largest possible salable audience. e. Programmer instinct is usually a better predictor of program success than research.
Research has shown that using visual aids can increase the audience's retention of a speaker's message.
Answer the following statement true (T) or false (F)