Dividing the market on the basis of personality, lifecycles, and/or lifestyles is referred to as
A. demographic segmentation.
B. geographic segmentation.
C. behavioral segmentation.
D. socioeconomic segmentation.
E. psychographic segmentation.
Answer: E
You might also like to view...
Postretirement benefits other than pensions (OPEB) are computed based upon:
A. future salary amounts. B. future benefit amounts. C. current benefit amounts. D. current salary amounts.
Stiller Company owns a machine that was bought on January 2, 2011, for $376,000 . The machine was estimated to have a useful life of five years and a salvage value of $24,000 . Stiller uses the sum-of-the-years'-digits method of depreciation. At the beginning of 2014, Stiller determined that the useful life of the machine should have been four years and the salvage value $35,200 . For the year
2014, Stiller should record depreciation expense on this machine of a. $19,200. b. $44,400. c. $59,200. d. $70,400.
In considering the impact supply chains have on projects, ______.
a. the goal is to create a coordinated planning network that allows for the optimal acquisition of goods and services used in a project b. the goal is to create a coordinated planning network that allows for the highest acquisition costs of goods and services used in a project c. organizations seek to coordinate a planning network that allows for the highest warehousing costs of goods and services used in a project d. organizations seek to coordinate a planning network that allows for the highest ordering costs of goods and services used in a project
The purpose of work-in-process inventory is to ensure that machine failures and work stoppages
in one operation do not affect other operations. Indicate whether the statement is true or false