The three building blocks of media literacy include:

a. knowledge, access, and experience
b. reading, writing, and analyzing
c. personal locus, knowledge structures, and skills
d. knowledge of print media, broadcast media, and digital media


c. personal locus, knowledge structures, and skills

Communication & Mass Media

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Answer the following statements true (T) or false (F)

1. The text relays that business communication flows two ways. 2. Communication among employees in the same department or unit is called sideways flow. 3. The Professional Strategy Triangle does not apply to corporate communication. 4. The Professional Strategy Triangle does not apply to advertising copywriting. 5. When preparing a piece of corporate communication for your company, it is irrelevant to consider your business goals.

Communication & Mass Media

Arguments from dilemma are built with two or more arguments from cause that embody undesirable consequences

Indicate whether the statement is true or false.

Communication & Mass Media

Which descriptive phrase is an example of a metaphor?

A. Joe's hat is bright red. B. Joe is an early bird. C. Joe is smiling ear to ear. D. Joe is blind without his glasses.

Communication & Mass Media

In her conclusion, Tatiana has chosen to finish the poem she

used at the beginning of her speech. What type of "WOW" statement is this? a. a rhetorical question b. a challenge to the audience c. an anecdote d. a reference back to the introduction

Communication & Mass Media