Why is employee advocacy in the form of employee messaging a viable strategy for health-care organizations?

a. ranks as more credible than messaging from the CEO or board of directors
b. offers unsolicited inside info
c. provides testimonials at no additional cost
d. can be easily tailored to specific audiences


a. ranks as more credible than messaging from the CEO or board of directors

Communication & Mass Media

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Nazi propaganda films were efforts to depict conditions in Germany truthfully. ___

Indicate whether the statement is true or false

Communication & Mass Media

The fundamental goal of invitational speaking is _____________________

a. persuading the audience that your view is best. b. the exchange and appreciation of multiple perspectives. c. to convince the audience to participate in an event. d. to invite the audience understand the two main positions in a conflict.

Communication & Mass Media

Because we use the phrase regularly in our daily lives, “you know” is acceptable

in a speech. Indicate whether the statement is true or false.

Communication & Mass Media

Communication criticism must always include a judgment of a text

Indicate whether the statement is true or false.

Communication & Mass Media