Balancing customer satisfaction against operational efficiency would be best described by which of the following?
a. Complacent reactionism
b. Boundary spanning roles
c. Interfunctional conflict
d. Crossfunctional conflict
e. Reduction management
b
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In a Dutch auction, ________
A) a firm offers to repurchase a fixed number of shares, at a discount B) a firm offers to repurchase a fixed number of shares, at a premium C) a firm specifies a range of prices at which it is willing to repurchase shares and the quantity of shares that it desires D) a firm enables stockholders to use dividends received on the firm's stock to acquire additional shares
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Coke is planning on marketing a new drink called Very Berry Coke which is a mixture of raspberry and blackberry flavors blended to perfection and added to the highly secret Coca-Cola formula. This new product is expected to reduce the sales of their existing product, Cherry Coke, by $10 million per year. This is an example of a:
A. complementary effect. B. substitutionary effect. C. pro forma effect. D. opportunity effect.