________ are attributes or benefits that consumers view as essential to a legitimate and credible offering within a certain product or service class
A) Category points-of-difference
B) Conceptual points-of-parity
C) Competitive points-of-parity
D) Category points-of-parity
E) Competitive points-of-difference
D
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The Marino Company has provided you the following information pertaining to its defined benefit pension plan that was adopted on January 1, 2018:The service cost was $950,000 during 2018 and $1,045,000 during 2019. The prior service cost amortization each year was $290,000. The contribution to the pension plan was $1,500,000 on December 31, 2018 and $1,800,000 on December 31, 2019. The actuarially determined discount rate and the expected return on plan assets was 10%. The actual return on plan assets was 9.5%. Retirement benefits pertaining to years of service prior to 2018 were granted to the employees. The prior service cost is being amortized over the remaining ten-year life of the employees. What is the pension expense for the year ended December 31, 2018?
A. $1,380,000 B. $950,000 C. $1,240,000 D. $1,530,000
The images that we see on television, in advertising, and in movies that have the potential to affect our emotions are known as which of the following?
A. media modes B. media models C. media sets D. media gatekeepers
Tracing is a process that helps establish that recorded transactions are valid
a. True b. False Indicate whether the statement is true or false
What is a feature of a product or service that customers have come to expect and entering competitors must offer the same if they want to survive?
A. Significant barrier B. Entry chain C. Entry barrier D. Product differentiation