FastWheels, a car manufacturer, has started to sell electric cars in response to the rising fuel prices. In which of the following categories has FastWheels specifically spotted opportunities?
A. government initiatives
B. economic dislocations
C. lifestyle and taste changes
D. calamities
E. demographic changes
Answer: B
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Which of the following statements about the competitive-parity method of budgeting is true?
A) It is the most commonly used bottom-up method for budgeting. B) It works because it relies on dynamic market shares that change annually. C) It is the only top-down budgeting method used to determine promotional budgets. D) It is considered the most logical budgeting method. E) It mirrors the best thinking of others in the business.
How are consumer demand and business-to-business demand of goods and services related?
What will be an ideal response?
The major objective of discipline is to change ______.
a. attitudes b. behaviors c. perceptions d. beliefs
What is generation X?
What will be an ideal response?