To increase content marketing, which of the following social media development tactics would be most effective?
A) Anchor your presence in your online hub.
B) Join existing conversations.
C) Offer valuable content to members of the online community.
D) Choose the best compositional mode for each message.
E) Maintain a consistent personality.
Answer: C
Explanation: C) People don't join social networks to be sales targets, of course. They join looking for connections and information. Content marketing is the practice of providing free information that is valuable to community members but that also helps a company build closer ties with current and potential customers.
You might also like to view...
A retained earnings statement explains the change in the amount of retained earnings during the year
Indicate whether the statement is true or false
The indirect method of reporting
a. is preferred by the Financial Accounting Standards Board (FASB), Statement of Financial Accounting Standards No. 95, "Statement of Cash Flows." b. shows a reconciliation between net income and cash flow from operations either at the bottom of the statement of cash flows or in a separate note. c. reports the amounts of cash received from customers less cash disbursed to various suppliers, employees, lenders for interest payments, and taxing authorities. d. reports the net income for a period and then adjusts the net income to convert revenues to cash received from customers and to convert expenses to cash disbursed to various suppliers of goods and services. e. includes all of the above.
Peter, a minor, purchased a car from ACME Motors. Using a fake ID, he misrepresented his age to be 18 . The contract is fully executed. Which of the following is correct?
a. Peter cannot disaffirm the contract because a car is a necessary. b. Peter cannot disaffirm the contract because of his misrepresentation. c. Peter can disaffirm the contract, because a minor must be saved from his own poor judgment, including his lie. d. Either b or c may be applicable depending on the law of the jurisdiction in which the contract was formed.
The auditor can respond to an increased risk of fraud by doing all of the following except:
A. Heavily emphasizing the importance of professional skepticism. B. Assigning more experienced personnel to the audit. C. Increasing detection risk. D. Taking steps to obtain more reliable evidence.