Representational validity looks to the participants themselves as a means of establishing the validity of the categories being used

Indicate whether the statement is true or false.


True

Communication & Mass Media

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Denotation, rather than connotation, is more likely to influence how we respond to words

Indicate whether the statement is true or false

Communication & Mass Media

Because the students at her school all live at home and commute to classes, Mika concluded that she could best hold her classmates interest with a speech devoted to local issues. In drawing this conclusion, Mika was engaging in

A. inference. B. survey research. C. value analysis. D. deductive reasoning.

Communication & Mass Media

Michelle’s mother is African American and her father is White. She identifies as biracial. However, people in the United States identify her as Black. The designation of Black as her identity is

a. an ascribed identity. b. an avowed and ascribed identity. c. an avowed identity. d. an additive identity.

Communication & Mass Media

Multiple cultures may exist within a single society and geographic region

a. True b. False Indicate whether the statement is true or false

Communication & Mass Media