The citation for a printed tax journal article should take the following standard format: Sanders, Debra, Susan Gill, and Jill Zuber. 2009 . Deductibility of bankruptcy costs and the origin of the claim. The Tax Advisor 40 (8): at 528
a. True
b. False
Indicate whether the statement is true or false
True
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Unstructured questions reduce cultural bias because they do not impose any response alternatives
Indicate whether the statement is true or false
Which one of the following is an intangible asset?
a. Equipment b. Land c. Equity d. Goodwill
The motivation theory that claims we compare our effort/reward ratio to other’s effort/reward ratio is known as?
a. Equity theory b. Contingency theory c. Intrinsic theory d. Content theory
A major factor contributing to the growth in the use of direct marketing IMC efforts is
A. the reduction in IMC noise, allowing for a decreased lagged effect. B. reduced government regulation of deceptive advertising practices. C. a shift from objective-and-task to rule-of-thumb budgeting. D. increased use of credit and debit cards, and online shopping by consumers. E. expanded use of personal selling.