A S.W.O.T. analysis can help a marketing manager
A. develop a competitive advantage.
B. define in which business and markets the firm wants to compete.
C. narrow down to a specific target market and marketing mix from the many alternatives available.
D. see the pros and cons of different possible strategies.
E. All of these can help a marketing manager who is using a S.W.O.T. analysis.
Answer: E
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It is necessary to distinguish between capital and revenue expenditures because of which of the following accounting rules or principles?
A) Matching B) Full disclosure C) Materiality D) Consistency
Models for project selection and prioritization include
A) scorecard analysis. B) decision tree analysis. C) net present value. D) all of the above.
You are considering an investment in Citizens Bank Corp The firm has a beta of 1.6. Currently, U.S
Treasury bills are yielding 2.75% and the expected return for the S & P 500 is 14%. What rate of return should you expect for your investment in Citizens Bank? A) 15.39% B) 11.15% C) 20.75% D) 16.75%
Netherland Corporation has the following unadjusted balances: Accounts Receivable, $80,000 (debit), and Allowance for Sales Discounts $300 (credit). Of the receivables, $50,000 of them are within the 2% discount period, and Netherland expects buyers to take $1,000 in future-period discounts ($50,000 × 2%) arising from this period's sales. The adjusting entry or entries to estimate sales discounts is (are):
A.
| Sales Discounts | 1,000 | |
| Allowance for Sales Discounts | 1,000 |
B.
| Sales Discounts | 700 | |
| Allowance for Sales Discounts | 700 |
C.
| Sales Discounts | 1,000 | |
| Accounts receivable | 1,000 |
D.
| Accounts Receivable | 80,000 | |
| Sales | 80,000 |
E.
| Sales Discounts | 50,000 | |
| Sales | 50,000 | |
| Cost of Goods Sold | 1,000 | |
| Inventory Returns Estimated | 1,000 |