Acmell Lawnmowers Inc. sells its mowers to retailers at different prices depending on whether they are independent stores or members of a national chain. In this scenario, the companyindulges in _____
a. penetration pricing
b. price skimming
c. price discrimination
d. predatory pricing
ANSWER: c
Acmell Lawnmowers Inc. indulges inprice discrimination. Price discrimination refers to a seller charging different prices to different customers for the same product.
You might also like to view...
Which of the following is an advantage of collaborative writing?
A. Everyone is a team leader. B. group decision-making C. Everyone contributes to the project at all times. D. It fosters formal chains of communication and authority.
The Aston researchers identified five variables drawn from Max Weber’s initial list of fifteen: __________ refers to the extent to which the organization uses manuals of organizational procedures.
a. Formalization b. Centralization c. Specialization d. Standardization
If an action is legal, it is ethical.?
Indicate whether the statement is true or false
Jessica is buying her first new home. The home has been appraised at $330,000. For Jessica to not have to pay private mortgage insurance she must come up with a down payment of
A) $33,000. B) $66,600. C) $20,000. D) $80,000.