In the context of structural configurations proposed by Mintzberg, the _____ is a loosely coupled, composite structural configuration composed of units, each of which may have its own structural configuration.
A. professional bureaucracy
B. machine bureaucracy
C. divisionalized form
D. simple structure
Answer: C
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With respect to competitive advantage, share followers with above-average profits ________
A) have lower relative product quality B) have lower levels of capacity utilization C) have lower levels of price, and unit margin D) invest less aggressively in marketing as a percentage of sales, in comparison with competitors E) invest more in research and development (R&D) as a percentage of sales
Services high in ________ are those services that have characteristics the buyer normally finds hard to evaluate even after consumption
A) trial qualities B) search qualities C) experience qualities D) privacy qualities E) credence qualities
______ variations are periodic, fairly short-term fluctuations in demand often caused by human activities or weather.
A. Cyclical B. Seasonal C. Irregular D. Random
Imagine that a management consulting firm wants to sell a bank a new system for finding checking account errors. The consulting firm's salesperson has learned about the customer during the qualification stage, and the salesperson should now do all of the following except
A. figure out how to immediately close the sale. B. determine the system the bank is currently using. C. conduct additional research and develop plans for meeting with the customer. D. find out how many checks the bank processes. E. determine the benefits of the consultant's proposed system compared with the competition.