________ involves determining which communication channels will be used to deliver the advertising message to the target audience.
A. Media strategy
B. Creative strategy
C. Intrinsic strategy
D. User strategy
E. Reactionary strategy
Answer: A
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A company's flexible budget for 12,000 units of production showed sales, $48,000; variable costs, $18,000; and fixed costs, $16,000. The contribution margin expected if the company produces and sells 16,000 units is:
A. $40,000. B. $64,000. C. $48,000. D. $24,000. E. $18,000.
An employer can voluntarily pay overtime to ineligible employees
Indicate whether the statement is true or false
Tasks that investment bankers perform when acting as underwriters to sell securities to the public include
A) pricing the security. B) preparing the filings required by the Securities and Exchange Commission. C) arranging for the security to be rated. D) all of the above. E) only A and B of the above.
A U.S.-based importer, Zarb Inc., makes a purchase of crystal glassware from a firm in Switzerland for 39,960 Swiss francs, or $24,000, at the spot rate of 1.665 francs per dollar. The terms of the purchase are net 90 days, and the U.S. firm wants to cover this trade payable with a forward market hedge to eliminate its exchange rate risk. Suppose the firm completes a forward hedge at the 90-day forward rate of 1.682 francs. If the spot rate in 90 days is actually 1.638 francs, how much will the U.S. firm have saved or lost in U.S. dollars by hedging its exchange rate exposure?
A. ?$396 B. ?$243 C. $0 D. $243 E. $638