Media Metrix is a leading audience measuring company for
A) television.
B) satellite radio.
C) terrestrial radio.
D) the Internet.
Answer: D
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All of the following are guidelines for making your language vivid EXCEPT
A) use passive verbs. B) use strong verbs. C) use figures of speech. D) use imagery.
The Tubbs Model for small group interaction involves three major categories: , , and .
Fill in the blank(s) with the appropriate word(s).
Trenton is a radiologist, but he does not actually meet face to face with patients. Instead, using e-mail, he receives X-ray images taken at clinics from across his state. Trenton then e-mails his interpretations to the clinics. Trenton is using ________ to assist him in his profession.
A. telemedicine B. websites C. e-therapy D. social media
Mahalia is a pop star with a large Twitter following. While she knows her fans like reading what she posts, she can’t be certain that everyone will enjoy her posts or not be offended by them because she doesn’t know them personally. This lack of knowledge on Mahalia’s part is an example ofthe phenomenon known as _____.
a. collapsing contexts b. social presence c. media richness d. spreadability