A new channel is more likely to prompt conflict if it focuses on segments not already served by current channels.
Answer the following statement true (T) or false (F)
False
To avoid channel conflicts, manufacturers often try to serve different market segments through each channel.
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Every interpersonal contact is ______. It has never happened in just that way before, and it will never happen in just that way again.
Fill in the blank(s) with the appropriate word(s).
Procedural fairness
A. significantly increases the variability in handling customer complaints. B. empowers store employees and gives them more flexibility to resolve complaints than distributive fairness. C. is customers' perceptions of the benefits received compared with their costs in terms of inconvenience or monetary loss. D. makes customers feel they have been dealt with fairly when store employees follow company guidelines. E. is achieved when store employees have an antagonistic attitude when handling complaints.
An overstatement error in the inventory account in the current period will result in an understatement of ____________________ in the next period
Fill in the blank(s) with correct word
Albert buys a surround sound system from his neighbor George at George's garage sale. Albert writes George a check for $250 for the sound system. George is
a. the certifier. b. the drawee. c. the drawer. d. the payee.