Which of the traits generally cannot be acquired through time and appropriate experience?
a. knowledge of industry
b. self-confidence
c. intelligence
d. honesty
c. intelligence
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Tasteeos, Fruit Rings, and Corn Flakes sell for nearly $1 a box less than leading cereal brands. Which market follower strategy is being employed by the cereal manufacturer?
A) counterfeiter B) cloner C) imitator D) adapter E) reverse innovator
Fergus Company is considering the purchase of a machine that will save the company $4,000 per year in operating costs for a period of seven years. The most it should pay for the machine is equal to
A) $4,000 times the present value of an ordinary annuity for 7 periods. B) $28,000. C) $4,000 divided by the future value of a single sum at the end of 7 periods. D) $4,000 times the future value of an ordinary annuity for 7 periods.
This question contains two parts; be sure to answer both. First, compare the four levels of Carroll's global corporate social responsibility pyramid. Give an example of what is desired, expected, or required at each level by global stakeholders or global capitalism at each level. Next, imagine that you are the CEO of a corporation that runs a well-branded fast-food chain, Healthy Delight. Healthy Delight is in many countries, including nations in Europe, Asia, Africa, North America, and South America. Apply each of Carroll's four levels to your business.
What will be an ideal response?
Which type of relationship is not a nonprofit–corporate relationship?
A. lobbying B. sponsorship C. cause-marketing D. licensing agreement