Matching

1) a team composed of XYZ Company employees
who are investigating new ways to handle
shipping and handling
A) brainstorming
2) people recruited from a shopping mall to view
a new advertising campaign for a candy bar
and offer their opinions concerning the
effectiveness of the advertisement
B) symposium
3) members of the research and development
division of a company meet in order to
generate as many new product ideas as
possible, no matter how wild the ideas may be
C) quality circle
4) John and his friends meet every week at
Starbucks just to chat and relax
D) focus group
5) a group of environmental researchers making
formal presentations followed by question-andanswer sessions concerning global warming
E) relationship or social


1. C; 2. D; 3. A; 4. E; 5. B

Communication & Mass Media

You might also like to view...

One technique that can backfire in signaling the end of a speech is the phrase _______

Fill in the blanks with correct word

Communication & Mass Media

What is one strategy for appropriate self-disclosure in interpersonal relationships?

A. Reveal information to others as they reveal information to you. B. Gradually decrease disclosure as your relationship develops. C. Disclose all information, even if it might cause you personal harm. D. Remember that disclosure is the same across all cultures.

Communication & Mass Media

Why does stratified sampling decrease the probable sampling error?

a. The accuracy of the quota frame decreases the sampling error. b. Homogenous populations produce a smaller sampling error than do heterogeneous populations. c. Sampling error is assessed for multiple clusters. d. All of the above

Communication & Mass Media

A revised history resulting from the communication practice of changing historical events to serve particular ideological goals is known as:

A. hidden history. B. alternative history. C. absent history. D. altered history.

Communication & Mass Media