Compare and contrast mobile marketing with online marketing.
What will be an ideal response?
Both mobile marketing and online marketing encompass types of direct marketing in which firms communicate directly with target customers to generate a response or transaction. Mobile marketing uses customers' handheld devices (such as smartphones) in an interactive and fun way to generate immediate purchase decisions. Online marketing uses websites, blogs, and social media to communicate by building brand image and educating customers, although they can sometimes be used for purchase decisions. Online marketing tools are also used to connect customers to each other (community building).
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In the questions that follow, you will be asked to identify the blanks on the below diagram using the word bank: NADPH, NADP, ATP, ADP + P, carbon dioxide, oxygen, carbohydrate, water. Briefly explain the significance of each item.
C is ________.
What will be an ideal response?
The choices below depict five costs of Garfield Industries and a possible driver for each cost. Which of these choices likely contains an inappropriate cost driver?
A. Manufacturing overhead incurred in a heavily automated facility; direct labor hours. B. Gasoline consumed; number of miles driven. C. Sales commissions; gross sales revenue. D. Human resources department cost; number of employees. E. Building maintenance cost; building square footage.
The order of the entries made in the ledger is by
a. transaction number b. account number c. Date d. User
Companies often have formal email policies that would include all of the following except what?
A) Using email services for personal messages B) Sending confidential information C) Sending objectionable material D) Opening attachments E) Who can be copied on emails