According to the research firm Nielsen, the medium that is used much more per day than other media is

A) music.
B) magazines.
C) television.
D) newspapers.


Answer: C

Communication & Mass Media

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______________ represents your judgments about yourself

a. Self-concept b. Self-worth c. Self-appraisal d. Self-esteem e. Self-identification

Communication & Mass Media

Compare and contrast the nature of explanation in each of the four paradigms. Using a single communication topic as an illustration, demonstrate how each paradigm would offer a different “knowledge claim” about that topic

What will be an ideal response?

Communication & Mass Media

The motivations for reading print newspapers are generally the same as the motivations for reading online news

Indicate whether the statement is true or false

Communication & Mass Media

Which of the following best describes the rate in which news web sites are expected to change during the first decade of this century?

a. Little, if any, change will occur. b. Substantial, if not radical, changes will occur. c. Moderate changes will occur.

Communication & Mass Media