Mass media, which includes television, newspapers, radio, direct mail, billboards, magazines, and the Internet are often referred to as ________ channels of communication

A) personal
B) nonpersonal
C) permanent
D) temporary


B

Business

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On January 31 of this year, Jennifer pays $700 for an option to acquire 100 shares of Lifetime Corporation common stock for $70 per share. Jennifer exercises the option on June 2. Jennifer sells the stock on April 30 of next year for $10,000. Jennifer's basis for the stock immediately before the sale is

A. $0. B. $7,700. C. $700. D. $7,000.

Business

The marketing managers of Havtol Inc., a food products company, want to choose the most effective advertisement for their latest product, Havtol Potato Chips

They create an online discussion site where a chosen group of customers can express their opinion, discuss among themselves, and improvise on the concept for their advertisement. In this scenario, Havtol Inc. uses__________to create an effective advertisement for their product. Fill in the blanks with correct word.

Business

When uncertain how to answer or when the overall scoring on a test looks undesirable, a supervisor is most likely to make ________.

A. random choices B. gross errors C. guesstimates D. fair judgments

Business

Which of the following rights does a lender have when a mortgager is in default?

A)?Foreclosure B)?Deficiency judgment (in many states) C)?a and b D)?None of the above

Business