Explaining your reasons and building interest before asking for a decision or action is an example of what?
A) An indirect approach to persuasive messages
B) An attempt to understand the psychographics of the audience
C) An attempt to understand what motivates the audience
D) A direct approach to persuasive messages
E) An attempt at audience analysis
Answer: C
Explanation: C) The nature of persuasion is to convince people to change their attitudes, beliefs, or actions, so most persuasive messages use the indirect approach. That means you'll want to explain your reasons and build interest before asking for a decision or for action–or perhaps even before revealing your purpose. However, in some instances, such as when you have a close relationship with your audience and the message is welcome or at least neutral, the direct approach can be effective.
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