Immediacy is defined as

A) the perception of closeness between a speaker and an audience.
B) the part of a speech where a speaker shares a personal experience.
C) how close a speaker physically is to the members of the audience.
D) the speed at which the speaker talks.


Answer: A

Communication & Mass Media

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Which statement is an example of social proof?

A. "The Earth's climate is changing." B. "Many people use their cell phones in public." C. "Rap is the most influential genre of music." D. "Studies show that it is important not to wash your hair every day."

Communication & Mass Media

Your organizational structures are also called ________ and tell you what information belongs together and how to understand what you perceive

a. cognitions b. categories c. representations d. templates

Communication & Mass Media

Which one of the following statements is an example of a misconception of conflict?

A. Conflict can threaten the very existence of a group. B. Conflict should be avoided at all costs. C. Conflict can keep a group from achieving a required task. D. Conflict can interfere with the quality of a group's productivity.

Communication & Mass Media

As relationships develop, the individuals share more personal information and spend more

time together, so the likelihood for conflict increases. Indicate whether the statement is true or false

Communication & Mass Media