____________, also known as customized or personalized pricing, refers to the practice of price discrimination
a. Critical ratio pricing
b. Dynamic pricing
c. Collective pricing
d. Fixed pricing
e. Classical pricing
b
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Many banks and phone companies now charge fees for once-free services to ensure minimum customer revenue levels. This helps the banks to ________
A) reduce the rate of customer defection B) make low-profit customers more profitable C) enhance the growth potential for each customer through cross-selling D) increase the longevity of the customer relationship E) focus disproportionate effort on high-value customers
An executive champion is a person who
A. coordinates the technological efforts of various business units. B. possesses the status, authority, and resources to support an innovation or change. C. has the technical skills needed to install and operate the technology. D. is primarily responsible for securing employee acceptance and support for new ideas. E. develops a new technology from scratch.
What are some ways project managers can acquire additional resources if they feel their project lacks sufficient support?
What will be an ideal response?
Each of the following is an example of e-government except
A) a company selling army and navy surplus supplies at auction over the Internet. B) a contractor submitting an application for a building permit using a city hall Web site. C) an unemployed worker consulting a Web site operated by the state employment department to learn about job openings in his city. D) a citizen takes an online drivers' education course