When a marketing manager notices that customer reaction to a new product does not meet expectations, the marketing manager must be prepared to ________, or move to a new marketing mix.
A. revitalize
B. prototype
C. roast
D. discontinue
E. pivot
Answer: E
Business
You might also like to view...
What is crashing? Include a discussion of crash time and crash cost.
Fill in the blank(s) with the appropriate word(s).
Business
Which of the following terms is used to refer to harmonization among accounting practice of different enterprises?
a. Formal harmonization b. Material harmonization c. De jure harmonization. d. Convergence
Business
The flexible budget is, in effect, a series of static budgets for different levels of activity
Indicate whether the statement is true or false
Business
The primary colors–yellow, red, and blue–can be combined to produce secondary colors
Indicate whether the statement is true or false.
Business