The analytical scheme that provides a tool for examining the hierachically ordered levels of decision making that influence television production was conceptualized by

a. Murdock.
b. Turow.
c. Marx.
d. Dimmick and Coit.
e. Lazarsfeld and Katz.


d

Communication & Mass Media

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Mixing personal and professional relationships at work can be difficult for all of the following reasons except:

a. A friend may be held to a higher performance standard at work. b. A friendship may be damaged by negative feedback given at work. c. Socializing with a friend at work may be a satisfying and stressless experience. d. Equal status in a friendship may be compromised by inequality at work. e. Public expressions of friendship may need to be minimized.

Communication & Mass Media

Which outline is useful during the rehearsal of the speech?

A) the preparation outline B) the presentation outline C) the formal outline D) both the preparation and presentation outline E) the informal outline

Communication & Mass Media

Soap operas remain a staple of television programming and have grown in popularity and number over the years

a. True b. False

Communication & Mass Media

Motion picture language is: 

A. the vocabulary used to describe shots on a movie set.  B. communication with the viewer through the visual and sonic elements of movies.  C. the type of language that is used to describe movies, such as in film and television reviews.  D. the type of description used to introduce movies, whether on posters or short summaries. 

Communication & Mass Media