Price is the cash expenditure plus taxes that consumers have to pay for a good or service.
Answer the following statement true (T) or false (F)
False
Price is the overall sacrifice a consumer is willing to make to acquire a specific product or service.
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It is logical to expect that management would choose to implement the marketing campaign with the lowest financial return that meets marketing objectives
Indicate whether the statement is true or false
As it pertains to bad faith bargaining, direct dealing occurs when:
A. An employer goes around the union to discuss issues directly with the employees in a way that undermines the union's ability to bargain. B. A union discusses issues that have been presented at the bargaining table with the employees, without the employer's permission. C. The union and employer negotiate directly with each other over wages, hours, and other conditions of employment. D. An arbitrator delivers a final and binding arbitration decision.
Ziker Golf Company evaluated a project as a risky project. Ziker generally evaluates projects that are riskier than average by adjusting its required rate of return by 4 percent. If Ziker expects 12% return on average risk projects, then it should expect a return of _____ for a risky project.?
A. ?8% B. ?12% C. ?16% D. ?10% E. ?48%
Bonilla Inc. has a $700,000 investment opportunity with the following characteristics: Sales$2,240,000 Contribution margin ratio 40% of salesFixed expenses$739,200 The ROI for the investment opportunity is closest to:
A. 128.0% B. 22.4% C. 21.2% D. 7.0%